Creating and managing offers
Offers let you run targeted discounts to boost bookings. Drop your price for slower periods, reward early bookings, or promote specific days, slots or guest types — set it up once and it applies automatically to every eligible booking.
Not available on every account. If you don't see Offers in the left-hand menu, it isn't switched on for you yet — raise a ticket and we'll help get you set up.
A few words you'll see
- Offer — a percentage discount you set on an option for a chosen period.
- Option — the specific variant of an experience the offer applies to (one option per offer).
- Booking dates — the window in which a guest must book to get the offer.
- Experience dates — the window in which the visit must fall to get the offer.
- Guest type — a category like Adult, Child or Student.
How offers work: you choose whether the discount is triggered by booking dates (when the guest books), experience dates (when they visit), or both. You can then narrow it to specific days, time slots or guest types. Offers apply the moment you activate them — there's no review step.
Before you start
- Know the experience and option the offer applies to (an offer covers one option at a time).
- Decide the discount %, the date window, and whether to limit it to certain days, slots or guest types.
- The guest types you want must already exist in your schedule — you can't create new ones during offer setup.
Step 1 — Open Offers and start a new one
In the left-hand menu, click Offers, then Create offer. The setup is a quick 3-step form.
Step 2 — Offer details
Fill in the first section:
- Name the offer — a name you'll recognise in your list (e.g. Summer Promo). Only you see it.
- Select experience and option — search and pick the one option this offer applies to.
-
Which dates should this offer apply to? — choose one:
- During experience dates — applies if the guest's visit falls in your dates, whenever they booked.
- During booking dates — applies based on when the guest books, whenever they visit.
- Both — applies only if the guest both books and visits within your dates.
Then set the date range(s) that appear.
- Offer percent — the discount, from 1% to 50%. It applies to all matching slots, days and guest types you select.
Click Next.
Step 3 — Slots & guest types
Narrow who gets the offer, or leave everything on “All” to apply it broadly:
- Select days — All days, or Specific days (then pick the weekdays).
- Select time slots — All time slots, or Specific time slots (then pick them). This appears only for experiences with fixed start times.
- Select guest types — All guest types, or Specific guest types (e.g. Adult, Child, Student).
Click Next.
Step 4 — Preview & confirm
Review the summary of your offer. If something's off, jump back and edit. When it's right, click Activate offer.
You'll see a confirmation that your offer was activated successfully. It now applies automatically to all eligible bookings.
Managing your offers
Back on the Offers tab, each offer shows its name, the experience and option, its applicable dates, the offer %, and a status:
- Active — live and showing to eligible guests on Headout
- Scheduled — set to go live in the future, based on its start date
- Deactivated — paused — not currently applied (you can resume it)
- Expired — its date window has ended
Open the Actions menu on any offer to:
- View details — see the full offer at a glance.
- Edit — change the name, dates, percentage, or targeting. (The experience and option can't be changed once created.)
- Deactivate — pause an active or scheduled offer.
- Resume — reactivate a deactivated offer.
- Delete — remove an offer you no longer need.
Good to know — offer rules
- The start date must be today or later, and an offer can run for up to 2 years.
- Only one offer applies per booking — if several qualify, guests automatically get the best one (highest % off). Offers never stack.
- Guest types must already exist in your schedule; you can't create new ones here.
Frequently asked questions
What happens if two offers overlap?
Only one offer applies per booking — we automatically give the guest the most favourable one (highest % off). Offers don't stack.
Can I apply an offer to only some guest types?
Yes. Leave it on All guest types (default), or choose Specific guest types like Adult, Child or Student.
Can I edit an offer after it's live?
Yes — edit an active or scheduled offer any time. Changes apply to future bookings that meet the updated conditions. (You can't change the experience/option once the offer is created.)
Can I stop an offer before its end date?
Yes. Use Deactivate from the Actions menu to end it early; Resume brings it back.
What's the difference between booking dates and experience dates?
Booking dates = when the guest books. Experience dates = when they visit. Choose one, or Both to require the guest to book and visit within your windows.
I don't see the Offers tab — why?
Offers may not be enabled on your account yet. Raise a ticket and we'll help get you set up.
Need a hand? If you can't see Offers or something isn't working, raise a ticket and our team will help.